Our vocation is to provide innovative, high-performance solutions for plants to meet the expectations of our customers:
- amateur gardeners, whether novice or expert, whether they garden every day or just once in a while, in cities or in the countryside, whether they have ten green fingers or none at all!
- professionals, including industrial groups, gardeners or local communities
Our ambition is to offer a range of made-in-France products that are highly effective whether conventional or suitable for use in organic farming, and packaged in eco-friendly packaging.
As an affiliate of the Groupe ROULLIER, we benefit from the group’s 60 years of expertise in building a balanced approach to fertilization. As such, we are able to draw from their long history of success, a unique Research and Development centre, flexible production units and highly committed teams.
Who are we?
Our company was founded in Cognac in the early 20th century, under the name “Maison Frédéric Renaud.” Even in those early days, the company’s activity was focused on aiding amateur gardeners and professional groundskeepers.
In 1993, we joined the Groupe Roullier, a specialist in plant nutrition for the agricultural sector. The group’s ambition was to make our expertise available to the General Public.
In 2006 the company underwent a “rebirth”, relocating to Brittany to be closer to the Group’s historic headquarters and production facilities. We became FLORENDI. Our proud heritage serves as a robust foundation, allowing us to adapt to the evolving trends and needs of modern gardening.